Unknotting Typologies in Smallholder Farmers Investing in Seed Potato Production in South Western Uganda(Journal Article)
Whereas several national and international efforts to increase seed potato production have been promoted in Uganda in the last decade, few farmers are participating in seed potato production despite the higher returns on investment from it. Existing studies relate farmer low investment to economic reasoning and as such limited empirical evidence exists on the importance of socio- psychological factors in influencing potato farmers’ decisions and the level of investment in seed potato production. This paper utilizes data from a cross -sectional study of 227 randomly selected potato farmers drawn from Kabale and Kanungu districts of southwestern Uganda, to analyse the empirical determinants of farmers’ decision to invest and their level of investment in seed potato production. The findings reveal that only 44% of the potato farmers had invested in seed potato production. Further, the results revealed that institutional factors largely influenced farmers’ decision to invest while socio –economic factors significantly influenced farmers’ level of investment level in seed potato production. Similarly, psychological factors affected both the decision and level of investment in seed potato production. We conclude that investing in seed potato production is an individual farmer’s encounter enhanced by supportive cognitive environment accompanied by soft and hard production assets affluence. Therefore, promotion programs and policies on seed potato production should focus on enrolling resource able farmers and enhancing their capacity through training via peer learning strategies. This study contributes to the body of knowledge by incorporating psychological factors in modelling farmers’ decision and level of investment in seed potato production. Thus, the study recommends the intensification of the utility of socio-psychological theories in studies investigating investment behaviour in the context of the smallholder farmers.
Authoured by: Sylvia Nabasumba , Najjingo, Margaret M., Mugisha, Johnny, Pali, Pamela, Birungi, Florence Kyazze
Academic units: Faculty of Business Administration and Management